ABOUT PRIME LIFE FITNESS
OUR APPROACH
Prime Life Fitness provides top-notch online and in-person strength and conditioning, tailored nutrition advice, and personalized exercise therapy. Our diverse client base ranges from athletes and seniors to individuals with disabilities, soon-to-be brides and grooms, as well as those preparing for vacations. We are committed to transforming lives through fitness, invigorating both body and mind.
Proudly serving Contra Costa County
ABOUT MATTHEW LARSEN, OWNER
Matthew Larsen is an elite-level certified personal trainer, certified strength and conditioning coach, and certified nutritionist with more than 26 years of certification experience.
Matthew works with individuals who are ready to improve their health through fitness and nutrition, whether they are just getting started or returning to training after time away. His philosophy is simple: small improvements matter, and when built upon consistently, they can lead to powerful long-term changes in health, strength, confidence, and body composition.
With experience competing in more than 20 bodybuilding shows, coaching men and women from 18 to 80, training clients one-on-one and in group settings, and competing in sports at the national level, Matthew brings an elite level of knowledge and practical experience to his coaching. His programs are designed to help clients improve strength, balance, mobility, muscle mass, and body fat levels through structured training and realistic nutrition guidance.
Matthew’s coaching style is professional, personal, and focused on helping clients build sustainable habits that produce lasting results.